Flickr/maitri
Everyone’s on Twitter. Your friends, your colleagues, your boss, your kids, and even a whole bunch of pets,inanimate objects and fictional characters. Businesses too, and in increasing numbers. According to a survey by Constant Contact that was released in March 2013, 25 percent of small businesses are now using Twitter, compared to only 7 percent last year. A 2012 survey found that Twitter was the most popular social network among big companies, with 73 percent of Fortune 500 companies reporting that they have a Twitter account.
It’s not all hype. Twitter can be a great marketing tool. It can be a great way to network. It’s awesome for content marketing. Unless you mess it up, in which case you’ll probably end up looking like an idiot … or at least lose a few followers.
Want to get it right? Check out 15 things you absolutely should not do on Twitter in my new post on Techopedia.com.
